- Location
- Vancouver, British Columbia, Canada
- Bio
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Innovative and forward-thinking Marketing, Communication and Business professional with a master’s degree in Strategic Communication and a Doctorate in Administration. Over 15 years of experience in teaching, researching, and developing academic work within undergraduate and graduate programs, including MBA and MIB in Communication and Business Schools. Skilled in utilizing teaching technologies such as Brightspace, Moodle, and Blackboard platforms as well as in-classroom pedagogic tools. Demonstrated a broad trajectory in consultancy work, specializing in marketing and strategy for business development, as well as strategic planning and execution. Committed to innovation in teaching practices and student success, as evidenced by adaptability across various learning environments, including face-to-face, blended, and online platforms. Fluent in both English and Spanish, proficient in academic and business settings.
- Portals
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Vancouver, British Columbia, Canada
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- Categories
- Competitive analysis Customer segmentation Marketing strategy Market research Social media marketing
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Recent experiences
Marketing Management Fall Term 2025
MRKT 621
This semester students working in groups of 4-6 members. They will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools, and marketing best practices to create a report and presentation.
Marketing Management Spring Term 2025
MRKT 621
This semester a full class of students (25-35) will be working in groups of 4-6 members. They will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools, and marketing best practices to create a report and presentation.
Marketing Management Winter Term 2025
MRKT 621
This semester a full class of students (25-35) will be working in groups of 4-6 members. They will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools, and marketing best practices to create a report and presentation.
Marketing Management Fall Term 2024
MRKT 621
This semester students working in groups of 4-6 members. They will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools, and marketing best practices to create a report and presentation.